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Score yourself against 15 success factors in B2B selling

Posted by Philip Kreindler

To help you identify areas for improvement in how you sell, I’ve designed this checklist based on the different stages in the sales process. If you..

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Involve your Customers in Account Planning

Posted by Philip Kreindler

If there was one thing you could do to improve Account Planning it would be to involve your customers. All too often vendors go through the motions..

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Developing relationships in existing accounts

Posted by Philip Kreindler

Winning new customers is great but by no means guarantees growth in revenue after the initial project is completed. We started working with a UK..

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