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Procurement is more about selling than buying

Posted by Philip Kreindler

Here is the way old school Sales People think about Procurement. ‘They are the enemy. They make me jump through endless hoops. If I can just get past..

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5 things to improve sales forecast accuracy

Posted by Philip Kreindler

We talk about customers having a Pain Point, well I received this letter recently from a Sales Manager who very eloquently expressed his own pain...

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Sales People need to critically reflect on themselves. Managers need to help them.

There has never been a time when more things have been changing at once in the world of B2B selling. Solutions are becoming more complex. Products..

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The most important phase of a sale is implementation

Posted by Philip Kreindler

Apparently the French like to buy their hand dishwashing liquid in large containers, 1.5 litres is quite usual. I confess I don’t do much dishwashing..

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How to buy badly – start with an RFP

Posted by Philip Kreindler

“It’s slow and it doesn’t function properly. We are going to have to redesign the way the government purchases digital – from soup to nuts. It’s..

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What Sales People can reasonably expect

Posted by Philip Kreindler

I have written plenty of blogs about what customers expect of Sales People, so I thought it was about time we talked about what Sales People expect..

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Death by Falling in Love

Posted by Philip Kreindler

Death by falling in love! It may sound more like opera than complex B2B selling but this is what I call the phenomena of a Sales Person giving all..

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Don't talk about your values. Demonstrate them.

Posted by Philip Kreindler

Your Sales Process is a preview of what it is going to be like working with you. If you demonstrate your values you will not only make the Sales..

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3 Common Pitfalls to the Buying Centre

Posted by Philip Kreindler

I am sure you already know about the Buying Centre, maybe you call it the Buying Group or Decision Making Unit and you may use different terminology..

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Like a suit - tailored training is better than off the peg

Posted by Philip Kreindler

I was asked recently how much more it costs to develop a customised training course rather than run one of our standard courses. So I looked..

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